
IDC Developments
IDC Developments had already built an impressive portfolio of projects, but their website wasn’t doing their work justice. The design was dated, the structure didn’t clearly communicate their value, and the user experience wasn’t aligned with the level of professionalism they delivered on site. They needed a website that would feel premium, showcase their projects properly, and position them as a leader in their space.
The Challenge
We started by understanding IDC Developments’ goals and the audience they wanted to attract. The aim wasn’t just to make the site look modern, but to design it as a tool that could help them win more of the right projects. This meant rethinking structure, messaging, and how their work was presented. We mapped out a website framework that balanced clean design with strategic positioning, ensuring every page worked to reinforce their reputation and expertise.
Phase One: Strategy & Direction
With the strategy in place, we designed a new website that felt sleek, modern, and premium. The site layout was built to guide users through their story, showcase projects with impact, and highlight services in a way that was clear and easy to navigate. We used strong visuals, clean typography, and a professional aesthetic that matched IDC’s brand and the calibre of their developments. The new design created an online presence that finally reflected the standard of their work.
Phase Two: Website Design & Build
Phase Three: Content Direction
To bring the site to life, we provided direction on the content and copy. This meant refining their messaging to be clear, concise, and professional, while making sure the language spoke to the right audience - property developers, investors, and clients looking for a trusted construction partner. The focus was on building authority, credibility, and trust at every stage of the website.
Outcomes
The new IDC Developments website positioned the company as a premium, professional player in the market. It became more than just an online brochure - it’s now a central part of their brand presence, helping them communicate their value, showcase their work, and attract the kind of clients and opportunities they were aiming for.